Cider Market Bubbles with Growth as Consumers Embrace Craft and Flavored Varieties

 The global cider market is projected to reach USD 5.15 billion in 2024 and is expected to grow at a CAGR of 5.0% from 2025 to 2030, reaching USD 6.86 billion by the end of the forecast period. This growth is fueled by increasing consumer demand for low-calorie, gluten-free, and fruit-based alcoholic alternatives to traditional beers and spirits.

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Cider’s natural ingredients and perceived health benefits have positioned it as an attractive choice for health-conscious consumers. Leading brands such as Angry Orchard have capitalized on this trend by offering a broad array of fruit-forward, innovative flavor profiles catering to evolving tastes.

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Source Insights

Apple-Based Ciders Dominate

Apple remains the primary source for cider production and leads in revenue share in 2024. Its widespread consumer recognition and versatility allow producers to develop a broad spectrum of flavor profiles, from sweet to dry and tart.

Fruit-Flavored Ciders on the Rise

The fruit-flavored cider segment is witnessing remarkable growth, driven by demand for natural, adventurous, and low-calorie beverages. Exotic blends featuring ingredients like berries, citrus, and tropical fruits are gaining traction, especially among younger consumers and premium product enthusiasts.

Product Insights

Sparkling Ciders Lead the Market

Sparkling ciders are expected to dominate the market in 2024, contributing 37.6% of total revenue. Their popularity stems from their crisp, effervescent character, making them a preferred choice for social occasions. Brands like Angry Orchard and Kopparberg continue to launch fruit-infused, sparkling varieties that appeal to a wide range of consumer palates.

Apple Wine Gaining Momentum

The apple wine segment is experiencing growing interest, particularly among consumers seeking lower-alcohol, healthier alternatives to traditional wine. Produced from high-quality apples, often pesticide-free, apple wine combines natural sweetness with a clean flavor profile aligned with wellness trends.

Market Dynamics

Key Drivers

• Health-Conscious Consumption Trends: As consumers increasingly seek alcohol options that are lighter and naturally sourced, cider stands out for being gluten-free and fruit-based, aligning well with wellness-oriented lifestyles.

• Rise of Craft and Artisanal Producers: Inspired by the craft beer movement, small-scale cider makers are introducing unique flavor combinations—including spice-infused and exotic fruit ciders—enhancing consumer appeal and brand differentiation.

• Wider Distribution and Accessibility: The availability of cider through supermarkets, liquor stores, bars, restaurants, and online channels has significantly boosted consumer exposure and convenience.

• Growth in Emerging Markets: Expansion into regions such as Asia Pacific and Latin America, where rising incomes and urbanization are changing alcohol consumption patterns, presents significant opportunities for global cider brands.